Sunday, 17 June 2012

Disney Daze

Tonight at dinner my mom said the commonly used phrase "that's so weird" and my little cousin immediately asked her "You know that show as well?" and something clicked, the names of disney shows are all designed carefully so they come up in casual conversation. They are made so the names can get out there to anyone who happens to say something like "That's So Random" and instantly a kid will ask another kid "you watch that show too?" If they do, then Disney has already won, and if they haven't ever watched it, they probably soon will, and again, Disney won. I never really thought about it like that before, but tonight it just clicked. Disney are the experts in subliminal messaging, wether it be advertising, or simply aging your kids, they know what they are doing. On saturday mornings, when tons of kids are watching Disney Channel, the shows get more adult as it gets later in the morning, so the older kids are waking up later, and are still able to watch the shows they want on the channel they have grown up with. Disney has designed everything to make lifelong fans out of anyone. They have intricate layers of story within every show and movie so that while younger kids can follow with the simple plot lines, the older kids can pick up on deeper themes and character flaws, all subliminally of course. Everyone watching doesn't know they are doing this, but they are, and Disney are dining out on it, continuing to make millions of dollars off of kids who should be long done watching cartoons.

2 comments:

  1. Thats true, like 'sweet life on deck' the twins that play zack and cody are around our age and they have in a way aged with the show and the kids watching it. never really thought about that but makes alot os sense.

    ReplyDelete
  2. Wow, I have never noticed that but I guess it's true. I basically grew up watching Disney Channel, and every now and then I still turn it on, depending what show is playing at the time. I never realized that they did those kind of things, but it makes them money, and that's all that matters, right?

    ReplyDelete